iGaming Daily

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Welcome back everyone. Our next session tackles one of the most pressing challenges in marketing today. How to scale personalized content across channels without adding operational complexity. Rob Davis will walk you through how AI identifies what content works, for which customers, and how to automatically apply those insights across every channel and moment. Please give a warm OptiMove position as welcome to Rob. ToMove is proud to welcome the account executive of MMD Smart, Jovan Ratkovic, and honored to have MMD Smart as a sponsor at Connect. Jovan will share how Balkanbet leveled up their omnichannel marketing to fully integrate messaging with CRM systems, and what it takes to make AI-ready omnichannel work in practice. Please welcome Jovan Ratkovic. That concludes our morning sessions. Thanks to you all for a fantastic start to the day. Lunch is now being served in the outer hall. Enjoy and we'll see you back in an hour. Our afternoon sessions begin at 10 past two. We hope you all enjoyed lunch and made a few new positionless connections. Our next session tackles a challenge that holds many organizations back. Valuable marketing data that stays locked inside a single platform instead of powering decisions across the business. Jonathan Collins will show you how to extract that data from OptiMove and share it across your organization, making you and your team positionless. Please give a warm Optimove positionless welcome to Jonathan Collins. Our next session focuses on the channel that continues to outperform them all, email. Optimove experts Ignatius Fogarty and Edward Aranobelli will show you how to move beyond static templates and manual processes to make email a dynamic decision driven experience powered by real time data and AI without adding operational complexity for positionless power. Please give a warm, optimum physician a welcome to Ignatius and Edward. In this next session, OptiMove experts Rob Davis and Jack Webster will walk us through how AI decisioning works across every critical layer of the customer experience, from which customers to include, to the right campaign, offer, channel, timing, and content variation for each individual. This is not AI as a black box. It is AI that keeps strategy, control, and accountability firmly in the market's hands. Please give warm, optimo-in-position as welcome to... Rob and Jack. Our next speaker brings a real-world story of personalisation under pressure. As a marketing leader at Belaine's Farm and Fleet, one of America's most beloved rural lifestyle retailers, Ali Blowett will take you behind the scenes of how her team turned holiday chaos into meaningful customer connection, evolving a persona-driven approach to perform at scale during the most demanding time of the retail year. please give a warm up to me position as welcome to Ali. Welcome to the breakout hall for something a little different. No slides, no script, just a candid, unfiltered conversation about where OptiMove is headed. Ben Tepfer takes the stage for a live Q &A, answering your most pressing product questions, sharing the thinking behind the latest product releases, and giving you a direct line to the people building the platform. This is your chance to ask anything. Please give a warm OptiMove position as welcome to Ben. Welcome back everyone. We hope you enjoyed your lunch and made a few more Positionless Connections. Our next session tackles one of the most powerful and misunderstood levers in CRM. Generosity. OptiMove expert Shai Frank and Julia Isabel de la Rosa will share a practical framework for turning incentives into long-term growth. Moving beyond blanket bonuses to strategic player-led generosity, they deepen the loyalty without eroding margins. Please give a warm Optimu position as welcome to Cheyenne Julia.